This year, the BMMA (the Belgian Management & Martech Association) prepared their first ever edition of the Martech Days. This event was all about the latest innovations in Martech and Adtech and learning more about all the new products on the market today. The BMMA invited us to talk about Cape and one of the major digital novelties - creative and campaign automation. Our commercial director, Lawrence Ubachs, talked about how our solutions can help solve digital marketing challenges for advertisers, brands and agencies.
On February 2nd, the day kicked off with a webinar. In the afternoon, Lawrence met with all the other Martech companies in Brussels, including those who participated in and followed the webinar. A fruitful (and insightful) day with industry insiders!
Great to be in a position to share our knowledge and meet fellow Martech businesses! Want to know what we talked about? Contact sales@bycape.io
Latest News
Products and features
5 min read
17 September 2024
Contextual Campaigns: The Future of Ad Personalization Without Cookies
Gone are the days of one-size-fits-all advertising. One innovative way to engage with audiences is Dynamic Creative Optimisation (DCO), a technique that enables advertisers to create personalised and relevant ads at scale.
Blog
5 min read
10 September 2024
Revolutionising DOOH Advertising: How Automation Transforms Ad Creation
DOOH ads are a highly effective way to reach customers, but they come with challenges. From creative versioning to managing hundreds of different formats, DOOH can be time-consuming and error-prone. This is where Cape comes in!