Gone are the days of one-size-fits-all advertising. One innovative way to engage with audiences is Dynamic Creative Optimisation (DCO), a technique that enables advertisers to create personalised and relevant ads at scale. 

Contextual Campaigns: The Future of Ad Personalization Without Cookies

DOOH ads are a highly effective way to reach customers, but they come with challenges. From creative versioning to managing hundreds of different formats, DOOH can be time-consuming and error-prone. This is where Cape comes in! 

Revolutionising DOOH Advertising: How Automation Transforms Ad Creation

Mastering social media advertising can be a game-changer for your business, but each platform requires its own unique approach to truly shine. 

Mastering Social Media Ads: Best Practices for Every Platform

Here's how we think! This month, we organised our first ever Cape Product Hackaton where we explored our craziest and most out-of-the-box ideas for new features. Starting with a brainstorm in the morning, making the first trials during the day and presenting everything 8 hours later, we really explored the limits of Cape! Our first Hackaton was a great success, so many more editions to come and even more feature ideas to explore.